Communications and Marketing
Responsible for developing and driving the communications and marketing strategies of NSLA projects and activities, using consistent language and public messaging.
- Survey on social media monitoring and assessment of social media monitoring tools
- Promotion of eResources in NSLA libraries including Google Adwords campaign; new eResources logo; production of flyers and bookmarks; updated library websites (2012)
- Branding and promotion for the NSLA Brave New Worlds literacy and learning seminar at SLNSW (2013) and Disaster Preparedness Seminar at SLQ (2012)
- Consultation in development of communications documents for NSLA projects including Literacy and Learning; Collaborative Collections; Digital Collecting and Preservation; Indigenous Group
Working group members
- Lucy Milne, State Library of New South Wales (project manager)
- Vanessa Bond, State Library of New South Wales
- Judith Dahl Taylor, National Library of Australia
- Priscilla Fouracres, State Library of Western Australia
- Leisha Owen, LINC Tasmania
- Susan Paschinger, State Library of Victoria
- Nerida Webster, State Library of Victoria
- Bev Scott, State Library of South Australia
- Cathy Stacey, State Library of Queensland
- Sarah Steed, Libraries ACT
Social Media Group
- Libraries ACT: Sarah Steed
- National Library of Australia: Liam Wyatt
- State Library of New South Wales: Mylee Joseph; Kathryn Barwick
- State Library of Queensland: Kylie Roots; Alexia Saeck; Kirri-Lee Huggett; Nicole Mangelsdorf; Shahedah Sabdia and Rebekah Waite
- State Library of South Australia: Steve Burrows (TBC)
- LINC Tasmania: Leisha Owen
- State Library of Victoria: Sarah Kelly
- State Library of Western Australia: Thea Ibbs
Lucy Milne tells us about the major communications challenges for libraries, and how a collaborative campaign to promote eResources at NSLA libraries is paying off.
NSLA libraries provide free, instant access to high quality online resources – anywhere, anytime.
Statement regarding The Australian Libraries Collaborative Collection (TALCC), administered by NSLA's Collaborative Collections project group. (April 2013)
Lucy Milne (project manager, NSLA Communications & Marketing Group) was asked to present on the NSLA eresources campaign to the Electronic Resources Australia Forum. The forum concerned vendor databases and this short presentation at the end of the day was very positively received. State Library of NSW, 10 July, 2012.